Why We Don’t Just Sell One Brand — and Never Will
Aug 31, 2025
Why We Don’t Just Sell One Brand — And Never Will
At thisthat CBD, you’ll see us working with many trusted cultivators, extractors, and creative teams—not limiting ourselves to a single brand partner. Here’s why that diversity isn’t just a business choice—it’s an essential part of delivering real value and quality to you.
1. No Single Brand Has Every Strain, Every Terpene Profile
Cannabis genetics are vast. Some producers specialize in dessert-terpene profiles, others in gas or citrus. If we stuck to one brand, you’d miss out on the full spectrum of quality, flavor, and effect. That’s why we source from multiple brands: to ensure you get access to the best strain for your mood, taste preference, and desired effect.
2. Checks and Balances Keep Quality High
When one brand tries to do everything, there’s a greater risk of shortcuts, over-extension, or compromise in quality. Instead, by working with many vetted creators, we maintain a standard: each batch must pass full panel lab testing, terpene profiling, and safety checks. This multi-brand approach keeps us selective and your experience elevated.
3. It’s About You—not the Brand Name
Your goal is the session: flavor, smoothness, effect—not a logo. We focus on verified data (THCA %, terpene profiles, COAs), transparent sourcing, and consistent experience. Whether it’s a top-tier flower strain or a live rosin disposable, we pick what passes our standards—not what has the flashiest brand label.
4. Market-Driven Innovation, Not Brand Bottlenecks
Brands can’t always keep up with new genetics, extraction methods, or terpene-forward trends. By sourcing across multiple brands, we stay agile—bringing you the latest innovations in THCA flower, live resin vapes, extracts, and more.
5. Our Promise to You
- Every product from thisthat CBD is thoroughly lab-tested and batch-verified.
- We publish full Certificates of Analysis (COAs) so you know exactly what you’re getting.
- We choose diverse strains, terpene profiles, and formats so you can find what fits your taste lane.
- We never tie you to a single brand or style—because you’re not one size, and neither should your options.
Final Word
Choosing “many trusted brands” over “just one brand” isn’t indecision—it’s intentional. It means you get access to the best of the industry, not just one brand’s version of good enough. That’s how we keep quality high and variety real.