What’s Real vs Hype in the Hemp Industry Right Now

Let’s be blunt: the hemp industry is booming—and that means there’s a lot of good product out there... and a whole lot of straight-up nonsense.

From fake carts to mystery flower sprayed in someone’s garage, not everything labeled “THCA” is worth your time (or your lungs). If you’re tired of the smoke and mirrors, here’s what’s real—and what’s pure hype.

✅ Real: THCA Flower from Legit Indoor Growers

Real THCA flower is bred and grown to deliver clean, potent highs. You should expect:

• A full COA with THCA + terpene breakdown

• No mystery smell or chemical funk

• Proper trim, structure, and actual trichome coverage

If your “top-shelf” eighth comes out dry, brown, and flavorless, you’re getting hustled.

💡 Want proof? Check our COA page and compare the numbers.

🚫 Hype: Delta-9 “Sprayed” Flower Masquerading as THCA

This is one of the biggest scams in the game. Some vendors take low-grade hemp flower and spray it with Delta-9 isolate to fake strength.

• It looks wet.

• It smells weird.

• It hits harsh.

That’s not full-spectrum. That’s corner-cutting. And you deserve better.

👉 Related: Why Delta-9 Sprayed Flower Isn’t the Same as THCA

✅ Real: Full-Spectrum Carts with Lab-Verified Terpenes

A proper THCA vape should be:

• Made with live resin or rosin

• Free of mystery oils, Vitamin E acetate, or sketchy cuts

• Transparent about what’s inside (terpenes, cannabinoids, input material)

You should be able to scan a QR code and see exactly what you’re inhaling.

🚫 Hype: Flashy Carts with Zero Testing

If the cart says “90%+ THCA” but there's no COA, no terpene profile, and no info about the hardware, it’s a no-go.

Even worse? Some carts are filled with distillate cut with synthetic terpenes, then passed off as “live resin.” That's not just dishonest—it’s dangerous.

Rule of thumb: if you wouldn't smoke it with your eyes closed and a stranger handed it to you... don't.

✅ Real: Terpene-Forward Shopping

Consumers are finally getting smart—and shopping based on terpene effects, not just strain names or indica/sativa myths.

Limonene? Go-getter mood.
Myrcene? Couch-lock king.
Caryophyllene? Great for grounding.

It’s not hype. It’s chemistry.

🚫 Hype: Slapping “Exotic” or “Zaza” on Trash

If the word “exotic” is used 10 times in one post but the flower looks like it came out of a lawn bag, run.

Colorful mylar bags ≠ quality cannabis. Look for:

• Grown info (indoor? hydro? greenhouse?)

• THCA + terpene test results

• Close-up photos of actual nugs—not stock images

🧃 Bonus BS Alert: “THCA Drinks” with Zero THCA

Unless the label shows actual milligrams of THCA and the product is kept cold and sealed, it’s probably degraded or nonfunctional.

THCA is fragile in solution—and putting it in shelf-stable drinks without degradation is not easy. Don’t fall for hype in a can.

✅ What You Can Trust

We built ThisThatCBD to cut through the noise. That means:

• Indoor-grown, lab-tested THCA flower

• Real COAs with terpene + potency data

• Full-spectrum vapes made with live resin or live rosin

• No shady claims, no fake hype—just fire

Final Thoughts

It’s a wild west out there, but you don’t have to fall for it. Ask for COAs. Look past labels. Demand transparency.

Because the only thing stronger than good weed—is a smart customer.

👉 Shop THCA the Right Way
👉 View Lab Results